Authored by Shruti

Market Research on Beauty Industry in Vietnam

Strong want among men and women to retain youthful look has boosted progress of the skin care merchandise business. In addition, quickly getting older demographics has led to a surge in demand for anti-getting older merchandise to stop wrinkles, age spots, dry skin, and uneven skin tone, thereby augmenting the Vietnam skin care products market progress.

According to Vietnam skincare products market analysis, the market is segmented into product kind, demographics, age group, and gross sales channel. Depending on product kind, the market is categorized into cream, lotion, and others. By demographic, it's bifurcated into male and female. On the premise of age group, it is divided into technology X, millennial, and generation Z. As per sales channel, it is categorized into grocery store/hypermarket, specialty stores, department shops, beauty salons, pharma drug stores, and on-line sales channel.

Competition on beauty market in Vietnam

According to a report from the Society of Cosmetics of Ho Chi Minh City Foreign, beauty manufacturers have been dominating the market in Vietnam with over 400 international beauty companies operating currently, accounting for ninety% of the Vietnamese market share. Among the four hundred international beauty businesses, Korean brands garner the best share of 30%, followed by manufacturers from European countries (23%), Japan (17%), Thailand (thirteen%), the U.S. (10%), and other international locations (7%).

The major gamers working within the Vietnam skin care products are the LOral Group, the Procter Gamble Company, Unilever Vietnam, Estee Lauder Companies Inc., Shiseido Company Limited, and Avon Products Inc. The local corporations embrace Dai Viet Huong Company Limited and Saigon Cosmetics Corporation.

Establish your personal beauty brand

To start promoting cosmetics merchandise in Vietnam, you first need to register your products and get government degree approval. Note that solely the holder of the product registration can import the products to Vietnam.

Vietnam follows the ASEAN Cosmetic Directive. The government physique that regulates cosmetic product registration in Vietnam is the Drug Administration of Vietnam (DAV) under the Vietnam Ministry of Health (MOH).

Cosmetics registration in Vietnam can be carried out by a company or a person who is the model owner or appointed by the model owner. However, either should have the perform of cosmetics enterprise in Vietnam.

Therefore, to import and register cosmetics products in Vietnam, you first want a company in Vietnam that also has the best to import cosmetics. The company should be registered as a wholesale buying and selling firm or a retail gross sales company, or each.

It just isn't onerous to register and setup your business in Vietnam. When you need of product manufacturing, you even have answer for it. Instead of setting a big unit for manufacturing which additionally need a lot of investment, you possibly can simple use the answer to outsource. Yes outsourcing the important thing to start a brand new cosmetic enterprise and grow your brand with low price primarily.

Olehana, the dependable private label cosmetics manufacturers in china presents wide selection of merchandise for skincare and beauty. It course of your demand of private label cosmetics at reasonably priced worth. It has a big manufacturing unit which already producing large scale of products upon client's requirement. is the official web site of Olehana Vietnam. You can go to and make contact with Olehana to join hand in your non-public label product manufacturing.

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